Zhao Ming, the CEO of Honor, has declared that the latest Honor 100 series surpasses Apple’s recent iPhone 15 in several aspects including battery life, connection speed, and additional features.
In his statements, Zhao Ming revealed Honor’s ambitious strategic plan focusing on relentless innovation and continuous development within China’s borders, emphasizing that the domestic market will serve as the foundation for Honor’s technological advancement.
However, the vision extends beyond China, with a clear determination from Honor to elevate its brand to global recognition by actively engaging in international markets and refining its brand image as a symbol of innovation and quality in the smartphone industry worldwide.
Zhao Ming underscored the vital role that European markets play in Honor’s expansion plans, pointing out Apple’s dominant 80% market share of the premium smartphone sector.
This assertion sheds light on Honor’s significant ambition to penetrate this crucial market and challenge the existing dominance with high-quality competitive products.
The CEO of Honor highlighted the strong desire of Chinese companies, especially Honor, to bolster their presence and secure a significant market share in European markets for the future.
Ming believes that equating with technology giant Apple and pursuing continuous innovation are key to achieving success and distinction in this competitive market.
Previously, Zhao Ming did not conceal his disappointment with Apple’s launch of the iPhone 15, which he described as just minor improvements that did not meet high expectations.
In response, Honor has unveiled the Honor 100 series, which includes a mid-range edition and a more advanced “Honor 100 Pro,” both equipped with the new C1 chip designed to enhance network performance.
Following its separation from Huawei due to U.S. sanctions, Honor is setting its sights on ambitious plans for international expansion.
In this vein, the company is preparing for a strategic move to list its shares on the global stock exchange, paving the way for it to strengthen its position in the global market in the near future.
