Samsung Partners with Shahid to Elevate Viewer Experience in Saudi Arabia

Samsung has announced a strategic partnership with Shahid, an Arabic content streaming platform under the MBC group, aimed at enhancing the viewing experience for its customers in Saudi Arabia.

As part of this partnership, Samsung will offer its customers in the kingdom a subscription lasting up to one year in the VIP+Sports package when they purchase any of the eligible TV devices.

The offering includes a range of Samsung TV devices, including those with 8K resolution, OLED technology, Neo QLED technology, and 98-inch TVs.

The VIP+Sports package allows subscribers to watch Saudi sports channels in high-definition (HD), along with all major football competitions in the kingdom, such as the King Salman bin Abdulaziz Al Saud Cup, the Saudi Pro League, the Saudi Super Cup, and the AFC Champions League.

Additionally, it provides access to exclusive sports programs, global sports events, and more.

Hyung Bin Jo, General Manager of Samsung Saudi Arabia, expressed his excitement about the partnership with Shahid, stating, “We are delighted about this partnership with Shahid, through which we will provide unique entertainment experiences to our valued customers. Samsung’s ongoing commitment to innovation, coupled with Shahid’s diverse content offerings, will deliver a unique blend of cutting-edge technology and exceptional sports content to the Saudi audience.”

The partnership between Shahid and Samsung represents an alliance between two leaders in technology and entertainment, bringing together Samsung’s cutting-edge technology, including Dolby Atmos, advanced Samsung TV screens, and Shahid’s comprehensive sports content library available through its applications.

This combination promises viewers a distinctive experience when watching sports events live from the comfort of their homes.

Samsung continues to dominate the global TV market for the seventeenth consecutive year, thanks to its consistent commitment to excellence in its product lineup, especially its advanced Neo QLED TVs.


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