OpenAI recently announced a historic collaboration with the global news publisher Axel Springer, this deal involves providing summaries of Axel Springer’s content in response to inquiries on ChatGPT, allowing the chatbot to offer summaries of news stories from sources like Politico, Business Insider, Bild, and Welt.
Integrating Journalism with Artificial Intelligence
The summaries provided by ChatGPT include content that may require subscriptions to access, along with links to full articles, this partnership commences in the first quarter of 2024, integrating breaking news into the ChatGPT user experience.
Prioritizing Content in ChatGPT Search Results
The collaboration aims to increase traffic and subscription revenues for Axel Springer’s brands, as its content will receive preferential placement in ChatGPT search results, OpenAI will also pay for using Axel Springer’s content to train its advanced language models.
Financial Terms and Overall Direction of the Deal
The financial terms of the multi-year, non-exclusive deal were not disclosed, this collaboration comes at a time when many publishers are exploring ways to protect copyright and benefit from new technology.
Previous Collaboration with The Associated Press
This deal is OpenAI’s second of its kind with a major news publisher, following an agreement with The Associated Press in July, that collaboration involved licensing a portion of the AP’s story archive to OpenAI, with access to the company’s technology and expertise.
Future Prospects of Collaboration between Publishers and AI Companies
This successful partnership between OpenAI and Axel Springer highlights the vast potential of AI-enhanced journalism, it promises new opportunities for the business model of journalism, Axel Springer aims through this collaboration to elevate the quality and societal relevance of journalism and to evolve its business model.
